01.
Craft a compelling vision
Unearth the dream within you. Discover how to articulate your vision in a compelling way to others.
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This isn't your average online programme, love.
Whether you’re poised to launch a business or already have one, offering products or services, or simply have a penchant for elegance and sophistication, PRINCESSA’s Royal Launch School, the Content Creator Entrepreneur, is perfect for you for life.
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Let's succeed together
Delve into the Royal Launch School
Boasting over fifty hours of video, a thriving private social circle, and an armoury of templates, resources, and insider knowledge, it’s the most comprehensive programme for entrepreneurs on the web.
Upon joining, you'll receive lifetime access to the following:
- Over eight hours of core Royal Launch School training with Sabrina Wang.
- Our private social community, The Castle.
- Eight live video calls with Sabrina and top founders.
- Over fifty hours of video interviews with industry experts.
- USD 10,000 worth of bonus materials.
- 300+ pages of printable worksheets.
- And our exclusive Royal Guide to keep everything organised.
Learn what it takes to build a million-dollar business
PRINCESSA’s Royal Launch School is a digital course and exclusive community designed to help you refine your vision, attract the right customers, grow your business, and flourish personally and professionally.
What you'll achieve at the Royal Launch School
Boost your confidence as an entrepreneur.
Whether you’re already running a business or ready to draft a plan, we’ll audit where your strategies are and elevate them together.
Clarify and polish your business idea.
In need of a brand refresh or just getting started? You’ll see how the most iconic brands are built and gain all you need to create one you love.
Connect with like-minded founders in The Castle.
In The Castle, our digital social circle, you’ll delve into the course content, get your queries answered, and RSVP for live events.
Discover your customers, sell to them, and foster loyalty.
You’ll identify and get close to your customer, learn how to position yourself, and convert them – over and over.
Scroll down to find out more.
Let’s get to know one another…
I’m Sabrina from Singapore 🇸🇬 an award-winning serial entrepreneur and advocate in the media, marketing and technology industry with over a decade of experience, featured across various media; The Straits Times, The Business Times, Vulcan Post, e27, Inc., The Peak, iWeekly, 8 Days, etc.
A dreamer, otaku, content creator, writer, artist, marketer, technologist, and mom to 🐈⬛ Toothless.
If you’re here, I’m guessing you read my article online; or stumbled upon my social media, Google Search, or we’ve met. Whichever path you stumbled upon, I’m delighted. This site contains resources and ideas to help you change your life!
Let me guess; you’re a founder, side hustler, professional, or aspiring entrepreneur.
Here’s a quick lay of the ground, no frills, more thrills. I want to help more people build the business of their dreams. If you’re ready to start your business or advance your professional career, you’re in the right place!
I’m on my journey to personal development. Let us be part of each other, and we can start something amazing together.
Named the “30 Entrepreneurs of the Year” by the Silicon Review, USA, and honouree of the Spirit of Enterprise, Singapore, I founded Royal Privileged, bootstrapping it to an annual 7-digits revenue. Exited my media-tech startup within two years. After that, I founded People’s Inc., scaling the marketing automation software-as-a-service (SaaS) platform to over 7-digits in annual revenue within two years amid COVID.
My mission is to use my over a decade of hard-won experience to further the next generation of entrepreneurs.
I’ve always known that my dreams could never fit inside the four walls of a cubicle. I started my first business at 15. I was studying when I started my marketing communications hustle as a content creator and FMCG.
After that, I moved into journalism to explore a broader media and marketing aspect. Eventually, I took the leap of faith, quit my day job, and did my business full-time.
We’re all craving financial freedom to decide what’s best for ourselves. As individuals, we’re all unique. Different as we are, so are our goals and dreams.
Joining this platform, I will share how I started my journey, built my brand and businesses, grew my email list and social media following, and lived by my design.
Everything I offer is designed to help you create a business and life you love. Access my best practices resources to start, grow, scale businesses, and automate your profits.
I've trodden the path you're on, truly.
I’ve been through heaven and hell building businesses, from a fledgling XXXX venture to over a million in revenue. From the struggle of finally building a great team to the pain of letting go of over half my staff. I’ve been there. I’ve felt stuck, too.
But despite these challenges, I’ve discovered a secret that can save you from the same fate. A secret to growing your business smoothly and giving you the freedom of time. It’s the one thing I credit my success to, and I’m eager to share it with you.
Founder of:
- 15+ years in business.
- Scaled a company from zero to 7 digits annually.
- Invested XXXXX into over XXXXX startups.
- Make all the mistakes so you don't have to.
54% of women
in the workplace
have a side hustle.
Less than 18% of
female founders
reach 6 figures
in revenue.
Less than 2% of
female founders
reach 7 figures
in revenue.
Who's the Royal Launch School for?
Whether in fashion, retail, design, CPG, beauty, comms, media, or any industry, this programme is for you.
You could be a founder, freelancer, marketer, or artist, but the Royal Launch School will take you further if you have an entrepreneurial spirit and a vision.
How does it work?
PRINCESSA’s Royal Launch School is designed to work for you, in your own time, at your own pace, from anywhere in the world.
It is a comprehensive online course you can access from your laptop or mobile. It combines high-quality video content, live sessions, QNAs, and The Castle, a private social circle, to provide an immersive and interactive experience.
In addition, we offer a flexible payment plan that fits your budget.
What you'll learn:
02.
Build your brand
Learn the art of branding. Gain insights into the process of brand building, from design basics to strategic positioning.
03.
Identify your ideal customer
Identify who your ideal customer is. Learn how to attract, retain and delight them authentically and sustainably.
04.
Build a profitable business model
Create a profitable business model that aligns with your vision and values. Discover how to price, pitch, and present your offerings.
05.
Create your marketing strategy
Discover how to reach your audience effectively. Learn how to develop a marketing strategy that’s both creative and analytical.
06.
Manage and grow your team
Find out how to build, manage, and grow your team. Learn how to foster a culture of innovation and performance.
07.
Optimise your financials
Get a handle on your finances. Learn to track your financial metrics, manage cash flow, and make strategic financial decisions.
08.
Pitch your business
Become confident in pitching your business. Learn how to communicate your vision, value proposition, and business plan to investors.
01.
Craft a compelling vision
Unearth the dream within you. Discover how to articulate your vision in a compelling way to others.
02.
Build your brand
Learn the art of branding. Gain insights into the process of brand building, from design basics to strategic positioning.
03.
Identify your ideal customer
Identify who your ideal customer is. Learn how to attract, retain and delight them authentically and sustainably.
04.
Build a profitable business model
Create a profitable business model that aligns with your vision and values. Discover how to price, pitch, and present your offerings.
05.
Create your marketing strategy
Discover how to reach your audience effectively. Learn how to develop a marketing strategy that’s both creative and analytical.
06.
Manage and grow your team
Find out how to build, manage, and grow your team. Learn how to foster a culture of innovation and performance.
07.
Optimise your financials
Get a handle on your finances. Learn to track your financial metrics, manage cash flow, and make strategic financial decisions.
08.
Pitch your business
Become confident in pitching your business. Learn how to communicate your vision, value proposition, and business plan to investors.
Get started today
Joining PRINCESSA’s Royal Launch School is an investment in your business and yourself. It’s not just about making more money, but also about finding joy and fulfilment in what you do.
Why wait for tomorrow when you can start your journey today? You have a business to build, a vision to realise, and a legacy to leave. So why wait? The time is now.
So take the leap. Start your journey with the Royal Launch School today.
Click the button below to begin. Your throne awaits.
Got questions?
Email us at [email protected] or join our upcoming QNA session. We’re here to support you every step of the way.
Royal Launch School
Build your empire with grace, elegance and power.
Your destiny awaits, princess.
Coronation Procession 1: Crowning Your Vision
Identifying business strengths and strategising unique offerings.
Coronation Procession 2: Courtier Check-in
Understanding the target customer and establishing business logistics.
Coronation Procession 3: A Brand That Reigns Supreme
Crafting an iconic brand identity and a compelling business name.
Coronation Procession 4: Castle Control
Covering legal and finance intricacies for business security.
Coronation Procession 5: The Art of Courtly Marketing
Learning effective marketing strategies and techniques.
Coronation Procession 6: Loyal Subjects
Enhancing customer experience and loyalty.
Coronation Procession 7: The Royal Advisors
Attracting, hiring, and managing a great team.
Coronation Procession 1: Crowning Your Vision
The Royal Announcement
During the Royal Procession
Upon the Royal Ascension
The Royal Announcement
During this first phase of your coronation procession, you’ll learn which areas of your royal domain you’re best at. You’ll identify the problem your reign solves and map the white space that will set your kingdom apart from others.
During the Royal Procession
- Pinpoint the challenge you’re resolving for your subjects to create the precise solution for their needs.
- Define and refine your Crown Jewel the product or service that will elevate your reign to new heights.
- Strategise where your kingdom sits among rivals and how to exploit the open space.
- Discover your unique Royal Seal what distinguishes you and your unique reign and how to leverage those strengths.
Upon the Royal Ascension
You’ll have forged a solid understanding of harnessing what you’re truly great at and strategising your product or service that’ll stand out from the competition.
Coronation Procession 2: Courtier Check-in
The Royal Announcement
During the Royal Procession
Upon the Royal Ascension
The Royal Announcement
In this phase, you’ll gain critical insights into who your royal patrons are and learn how to make them cherish you forever.
During the Royal Procession
- Choose the proper royal structure – from the monarchy to sole proprietor, you’ll discover the right path.
- Understand the tax implications for your unique reign and avoid the common pitfalls many rulers encounter.
- Learn the step-by-step methods to trademark your kingdom name and emblem.
- Gain confidence with the foundations of financial literacy – and determine how much gold you need to run your kingdom.
Upon the Royal Ascension
You’ll know your royal patrons so well that crafting and marketing your product, scripting royal messages, and everything in between feels like second nature.
Coronation Procession 3: A Brand That Reigns Supreme
The Royal Announcement
During the Royal Procession
Upon the Royal Ascension
The Royal Announcement
In this phase of your procession, you’ll craft an iconic kingdom identity that marketers only dream of – and that will attract loyal subjects.
During the Royal Procession
- Create a premium kingdom identity – from crests to typefaces to colour palettes.
- Nail a compelling and memorable kingdom name.
- Strategise how you’ll cut through the noise to zag when everyone else is zigging.
- Clarify an internal brand that reflects your external kingdom values to build a reign with absolute integrity.
Upon the Royal Ascension
You’ll have created or refined your kingdom’s look, feel, and voice and leave with a suite of assets to use across your castle’s banners, social media, and beyond.
Coronation Procession 4: Castle Control
The Royal Announcement
During the Royal Procession
Upon the Royal Ascension
The Royal Announcement
During this procession, you’ll gain visibility into the sometimes foggy ins and outs of the legal and financial matters, with best practices that will safeguard your reign now – and in the long haul.
During the Royal Procession
- Choose the suitable form of sovereignty – you’ll discover the right path from the monarchy to a sole ruler.
- Understand the tax implications for your unique reign and avoid common pitfalls many rulers encounter.
- Master the step-by-step methods to trademark your kingdom’s name and emblem.
- Gain confidence with the foundations of financial literacy – and calculate how much wealth you need to run your kingdom.
Upon the Royal Ascension
You’ll understand the financial and legal intricacies and how to protect your most precious royal assets.
Coronation Procession 5: The Art of Courtly Marketing
The Royal Announcement
During the Royal Procession
Upon the Royal Ascension
The Royal Announcement
Courtly marketing is the vital pulse of every reign. In this procession, we’ll traverse the victorious strategies, tactics, and practices you need to ensure you magnetise and retain the right courtiers – binding their loyalty.
During the Royal Procession
- Unveil the storytelling techniques used by great monarchs, transforming even the simplest of artefacts into captivating treasures – and learn how to apply them yourself.
- Develop skills to command paid, earned, and owned media channels.
- Identify why your subjects should pledge their allegiance – and where and how you’ll reach them.
- Absorb and implement the finest social, email, and paid marketing practices.
Upon the Royal Ascension
The art of marketing will be your crown. You’ll command the ability to weave emotion and storytelling to charm new subjects, keep the existing ones loyal, and have them all celebrating your realm.
Coronation Procession 6: Loyal Subjects
The Royal Announcement
During the Royal Procession
Upon the Royal Ascension
The Royal Announcement
A loyal subject begins and ends with royal experience. We’ll craft a compelling end-to-end experience for your issue during this procession. We’ll delve into what it means to go the extra mile and look at the monarchies who do the royal experience right.
During the Royal Procession
- Learn how to craft an above-and-beyond royal experience that cultivates brand love and loyalty.
- Understand how to handle challenging subjects and complaints gracefully, and get our pre-written royal scripts to make it easy.
- Know all the tricks to create delightful, unexpected, and memorable moments for your subjects.
- Discover how to measure subject sentiment without lifting a finger.
Upon the Royal Ascension
You’ll understand how to ignite subject joy with consistency, make it feel personal, and sear your kingdom into their psyche by engineering memorable moments.
Coronation Procession 7: The Royal Advisors
The Royal Announcement
During the Royal Procession
Upon the Royal Ascension
The Royal Announcement
As we prepare for the royal ascension, you’ll learn how to attract, hire, and retain loyal advisors and what tools and processes you’ll need to manage them. You’ll also depart with an understanding of defining and living up to a great culture.
During the Royal Procession
- Know when to recruit, how to find and enlist great advisors and provide a great candidate experience.
- Gain leadership skills and learn how to build a healthy, happy internal culture.
- Get schooled on personnel management, payroll, project management… and all the fine print.
- Learn how to build a transparent culture rooted in trust and accountability.
Upon the Royal Ascension
You’ll feel confident in your ability to separate the wheat from the chaff and manage your advisors and your culture like a queen (but a nice one).
Click the button below to begin. Your throne awaits.
Plus, seven more insane royal bonuses
Bonus training by experts in digital marketing, kingdom culture, and influencer marketing.
You’ll also learn negotiation from Sabrina Wang and gain more resources to build the right way.
Each procession is designed to help you ascend your throne confidently, equipped with the skills and knowledge to rule your entrepreneurial empire.
Step into our royal social media strategy
Amy Bliefnick, Founder of 511 West and our very own media magician, will bestow upon you the secrets of ruling Facebook and Instagram ads, revealing our entire ad strategy here at Royal Launch School.
Construct a kingdom of inclusivity
Victoria “Tori” Bell, Founder of Inclusion Unpacked and a regal presence at Black Women at Facebook will assist you in challenging your unconscious bias and building an organisation as inclusive as a royal court.
Attract the attention of the town criers and influencers
Expand your business and personal brand, and learn to charm yourself into the hearts of the press, podcasters, and influencers like an actual princess.
Negotiate like a seasoned royal diplomat
Master my six fundamental rules for negotiation to always rise as the victor and secure a royal treasury.
Rule the world of influencer marketing
Ashley Villa of Rare Global and confidante to influencers like Michelle Phan will teach you everything you need to know about navigating the world of influencer marketing.
Essential royal decrees and agreements
Guard your kingdom with a USD 3,000 suite of the most essential contracts drafted by top attorneys, including a Mutual Non-Disclosure Agreement, a Confidentiality and Inventions Agreement, a Consultant Agreement, an Employee Offer and Separation Agreement, a complete Employee Handbook, and a Prenup, because you’re about to have a wealth of assets.
Ready-made outreach scripts fit for a queen
Summon mentors without sounding desperate, intrigue collaborators with the correct information to pique their interest, and charm candidates with the perfect message to lure them away from your competitors.
Plus, three live interactive royal workshops
Live scribe's workshop
Join two live scribe workshops: Taglines and Elevated Pitches. Receive live feedback from an expert in The Castle.
Live royal branding workshop
Get the opportunity to have your mood board and branding scrutinised by Sabrina and the creative director who brought PRINCESSA’s branding to life – entirely live.
Live royal treasury workshop
Questions about investors and whether to accept their gold? Learn how to find the right investors, pitch, and negotiate like the queen you are.
Click the button below to begin. Your throne awaits.
Get even more
Sit down each week with me, Sabrina ‘Princessa’ Wang, as I share the secrets to my personal, professional and social media success.
Get even more
Sit down each week with me, Sabrina ‘Princessa’ Wang, as I share the secrets to my personal, professional and social media success.
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The business tools
I use every day
Enjoy some of my go-to business resources (and favourite things!) to help you in your entrepreneur and content creation journey.
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