Passion to fortune: Launch your dream business and lifestyle!
Grab your golden ticket! Our 10-week programme is designed to mould you into a top-tier Content Creator Entrepreneur (CCE), packed with everything you need – personal branding, building an awesome website, growing that oh-so-important e-mail list, and making your social media pop. The cherry on top? We’re talking hands-off, automated success here. Your empire won’t build itself, but we’ll show you how it can.
You might have seen me on
Work with me
Turn your passion into a 6-figure business with our R.O.Y.A.L framework
This isn't your average online programme, love.
Whether you’re poised to launch a business or already have one, offering products or services, or simply have a penchant for elegance and sophistication, PRINCESSA Academy’s Royal Launch School, the Content Creator Entrepreneur, is perfect for you for life.
Picture this: A life where every whim is your command...
Freedom on your terms
Choose your kingdom (location), handpick your loyal subjects (clients), set your own royal treasury rates (prices), and jet off to any corner of the world whenever your heart desires.
Wealth beyond measure
Crafting your dream venture isn’t just about passion; it’s the golden key to financial independence, no matter the state of the realm (economy).
Joy in every moment
Bid adieu to those Monday blues and weekend waits. When you adore what you do, every day feels like a ball in the palace.
Scroll down to uncover.
Say hello to success with our proven solution for:
Entrepreneurs ᐧ Founders ᐧ Side-Hustlers ᐧ Thought Leaders ᐧ Content Creators ᐧ Freelancers ᐧ Corporates ᐧ Homemakers
Let's succeed together
Delve into the Royal Launch School
Boasting over fifty hours of video, a thriving private social circle, and an armoury of templates, resources, and insider knowledge, it’s the most comprehensive programme for entrepreneurs on the web.
Upon joining, you'll receive access to the following:
- The core Royal Launch School online programme.
- Our private social community, The Castle.
- Live video calls with Sabrina Wang and top founders.
- Hours of video interviews with industry experts.
- Bonus group coaching, masterclasses, and workshops.
- Done-for-you files, resources, and templates.
- Interactive worksheets designed to apply your learnings.
- And our exclusive Royal Guide to keep everything organised.
Learn what it takes to build a million-dollar business
PRINCESSA Academy‘s Royal Launch School is a digital course and exclusive community designed to help you refine your vision, attract the right customers, grow your business, and flourish personally and professionally.
What you'll achieve at the Royal Launch School
Boost your confidence as an entrepreneur.
Whether you’re already running a business or ready to draft a plan, we’ll audit where your strategies are and elevate them together.
Clarify and polish your business idea.
In need of a brand refresh or just getting started? You’ll see how the most iconic brands are built and gain all you need to create one you love.
Connect with like-minded founders in The Castle.
In The Castle, our digital social circle, you’ll delve into the course content, get your queries answered, and RSVP for live events.
Discover your customers, sell to them, and foster loyalty.
You’ll identify and get close to your customers, learn how to position yourself, and convert them – over and over.
Click one of the buttons below to begin. Your throne awaits.
54% of women
in the workplace
have a side hustle.
Less than 18% of
female founders
reach 6 figures
in revenue.
Less than 2% of
female founders
reach 7 figures
in revenue.
Who's the Royal Launch School for?
Whether in fashion, retail, design, CPG, beauty, comms, media, or any industry, this programme is for you.
You could be a founder, freelancer, marketer, or artist, but the Royal Launch School will take you further if you have an entrepreneurial spirit and a vision.
How does it work?
PRINCESSA Academy’s Royal Launch School is designed to work for you in your own time, at your own pace, from anywhere in the world.
It is a comprehensive online course you can access from your laptop or mobile. It combines high-quality video content, live sessions, QNAs, and The Castle, a private social circle, to provide an immersive and interactive experience.
In addition, we offer a flexible payment plan that fits your budget.
Our R.O.Y.A.L framework
Recognition: Don the tiara of your unique creative voice.
Begin by acknowledging your unique creative voice and identifying your distinctive space in the expansive business environment, online or otherwise.
Optimisation: Perfect your waltz in content creation and marketing.
Fine-tune your skills in content creation, marketing strategies, and business operations to reach your full potential.
Yield: Cultivate the grace of patience and resilience.
Cultivate patience and resilience. Understand that growth takes time, and know when it’s time to adapt your strategies according to the dynamics of your journey.
Alignment: Tailor your regal attire with passion, skills, and aspirations.
Integrate your passion, skills, and business aspirations to craft a presence that is not only profitable but deeply fulfilling.
Leverage: Command the room with the power of diverse platforms.
Harness the power of various platforms – social media, digital or traditional, to amplify your voice, engage your audience, and generate diversified income streams.
Click the button below to begin. Your throne awaits.
What you'll learn:
01.
Craft a compelling vision
Unearth the dream within you. Discover how to articulate your vision in a compelling way to others.
02.
Build your brand
Learn the art of branding. Gain insights into the process of brand building, from design basics to strategic positioning.
03.
Identify your ideal customer
Identify who your ideal customer is. Learn how to attract, retain and delight them authentically and sustainably.
04.
Build a profitable business model
Create a profitable business model that aligns with your vision and values. Discover how to price, pitch, and present your offerings.
05.
Create your marketing strategy
Discover how to reach your audience effectively. Learn how to develop a marketing strategy that’s both creative and analytical.
06.
Manage and grow your team
Find out how to build, manage, and grow your team. Learn how to foster a culture of innovation and performance.
07.
Optimise your financials
Get a handle on your finances. Learn to track your financial metrics, manage cash flow, and make strategic financial decisions.
08.
Pitch your business
Become confident in pitching your business. Learn how to communicate your vision, value proposition, and business plan to investors.
Click the button below to begin. Your throne awaits.
Get started today
Joining PRINCESSA Academy’s Royal Launch School is an investment in your business and yourself. It’s not just about making more money, but also about finding joy and fulfilment in what you do.
Why wait for tomorrow when you can start your journey today? You have a business to build, a vision to realise, and a legacy to leave. So why wait? The time is now.
So take the leap. Start your journey with the Royal Launch School today.
Payment options
Oh, don’t you love having options? Well, luckily for you, we’ve got plenty regarding payment! Let’s break it down – we accept credit cards, PayPal, PayNow, and good ol’ fashioned cash or cheque. So go ahead and pick your poison – we’ve got you covered!
Got questions?
Join our QNA sessions or grab a virtual coffee. We’re here to support you every step of the way.
Royal Launch School
Build your empire with grace, elegance and power.
Your destiny awaits, princess.
Coronation Procession 1: Crowning Your Vision
Identifying business strengths and strategising unique offerings.
Coronation Procession 2: Courtier Check-in
Understanding the target customer and establishing business logistics.
Coronation Procession 3: A Brand That Reigns Supreme
Crafting an iconic brand identity and a compelling business name.
Coronation Procession 4: Castle Control
Covering legal and finance intricacies for business security.
Coronation Procession 5: The Art of Courtly Marketing
Learning effective marketing strategies and techniques.
Coronation Procession 6: Loyal Subjects
Enhancing customer experience and loyalty.
Coronation Procession 7: The Royal Advisors
Attracting, hiring, and managing a great team.
Click the button below to begin. Your throne awaits.
Coronation Procession 1: Crowning Your Vision
During this first phase of your coronation procession, you’ll learn which areas of your royal domain you’re best at. You’ll identify the problem your reign solves and map the white space that will set your kingdom apart from others.
- Pinpoint the challenge you’re resolving for your subjects to create the precise solution for their needs.
- Define and refine your Crown Jewel the product or service that will elevate your reign to new heights.
- Strategise where your kingdom sits among rivals and how to exploit the open space.
- Discover your unique Royal Seal what distinguishes you and your unique reign and how to leverage those strengths.
You’ll have forged a solid understanding of harnessing what you’re truly great at and strategising your product or service so that it stands out from the competition.
Coronation Procession 2: Courtier Check-in
In this phase, you’ll gain critical insights into who your royal patrons are and learn how to make them cherish you forever.
- Choose the proper royal structure – from the monarchy to sole proprietorship – you’ll discover the right path.
- Understand the tax implications for your unique reign and avoid the common pitfalls many rulers encounter.
- Learn the step-by-step methods to trademark your kingdom name and emblem.
- Gain confidence with the foundations of financial literacy – and determine how much gold you need to run your kingdom.
You’ll know your royal patrons so well that crafting and marketing your product, scripting royal messages, and everything in between feels like second nature.
Coronation Procession 3: A Brand That Reigns Supreme
In this phase of your procession, you’ll craft an iconic kingdom identity that marketers only dream of – and that will attract loyal subjects.
- Create a premium kingdom identity – from crests to typefaces to colour palettes.
- Nail a compelling and memorable kingdom name.
- Strategise how you’ll cut through the noise to zag when everyone else is zigging.
- Clarify an internal brand that reflects your external kingdom values to build a reign with absolute integrity.
You’ll have created or refined your kingdom’s look, feel, and voice and leave with a suite of assets to use across your castle’s banners, social media, and beyond.
Coronation Procession 4: Castle Control
During this procession, you’ll gain visibility into the sometimes foggy ins and outs of the legal and financial matters, with best practices that will safeguard your reign now – and in the long haul.
- Choose the suitable form of sovereignty – you’ll discover the right path from the monarchy to a sole ruler.
- Understand the tax implications for your unique reign and avoid common pitfalls many rulers encounter.
- Master the step-by-step methods to trademark your kingdom’s name and emblem.
- Gain confidence with the foundations of financial literacy – and calculate how much wealth you need to run your kingdom.
You’ll understand the financial and legal intricacies and how to protect your most precious royal assets.
Coronation Procession 5: The Art of Courtly Marketing
Courtly marketing is the vital pulse of every reign. In this procession, we’ll traverse the victorious strategies, tactics, and practices you need to ensure you magnetise and retain the right courtiers – binding their loyalty.
- Unveil the storytelling techniques used by great monarchs, transforming even the simplest of artefacts into captivating treasures – and learn how to apply them yourself.
- Develop skills to command paid, earned, and owned media channels.
- Identify why your subjects should pledge their allegiance – and where and how you’ll reach them.
- Absorb and implement the finest social, email, and paid marketing practices.
The art of marketing will be your crown. You’ll command the ability to weave emotion and storytelling to charm new subjects, keep the existing ones loyal, and have them all celebrating your realm.
Coronation Procession 6: Loyal Subjects
A loyal subject begins and ends with royal experience. We’ll craft a compelling end-to-end experience for your issue during this procession. We’ll delve into what it means to go the extra mile and look at the monarchies who do the royal experience right.
- Learn how to craft an above-and-beyond royal experience that cultivates brand love and loyalty.
- Understand how to handle challenging subjects and complaints gracefully, and get our pre-written royal scripts to make it easy.
- Know all the tricks to create delightful, unexpected, and memorable moments for your subjects.
- Discover how to measure subject sentiment without lifting a finger.
You’ll understand how to ignite subject joy with consistency, make it feel personal, and sear your kingdom into their psyche by engineering memorable moments.
Coronation Procession 7: The Royal Advisors
As we prepare for the royal ascension, you’ll learn how to attract, hire, and retain loyal advisors and what tools and processes you’ll need to manage them. You’ll also depart with an understanding of defining and living up to a great culture.
- Know when to recruit, how to find and enlist great advisors and provide a great candidate experience.
- Gain leadership skills and learn how to build a healthy, happy internal culture.
- Get schooled on personnel management, payroll, project management… and all the fine print.
- Learn how to build a transparent culture rooted in trust and accountability.
You’ll feel confident in your ability to separate the wheat from the chaff and manage your advisors and culture like a queen (but a nice one).
Plus, seven more insane royal bonuses
Bonus training by experts in digital marketing, kingdom culture, and influencer marketing.
You’ll also learn negotiation from Sabrina Wang and gain more resources to build the right way.
Each procession is designed to help you ascend your throne confidently, equipped with the skills and knowledge to rule your entrepreneurial empire.
Click the button below to begin. Your throne awaits.
Step into our royal social media strategy
Sabrina Wang (yes, me), your very own media magician, will bestow upon you the secrets of ruling Facebook and Instagram ads, revealing our entire ad strategy here at Royal Launch School.
Construct a kingdom of inclusivity
Assist you in challenging your unconscious bias and building an organisation as inclusive as a royal court.
Attract the attention of the town criers and influencers
Expand your business and personal brand, and learn to charm yourself into the hearts of the press, podcasters, and influencers like an actual princess.
Negotiate like a seasoned royal diplomat
Master my six fundamental rules for negotiation to always rise as the victor and secure a royal treasury.
Rule the world of influencer marketing
Share with you everything you need to know about navigating the world of influencer marketing.
Essential royal decrees and agreements
Guard your kingdom with a suite of the most essential contracts drafted by credible attorneys, including a mutual non-disclosure agreement, a confidentiality and inventions agreement, a consultant agreement, an employee offer and separation agreement, a complete employee handbook, and a prenup because you’re about to have a wealth of assets.
Ready-made outreach scripts fit for a royal
Summon mentors without sounding desperate, intrigue collaborators with the correct information to pique their interest, and charm candidates with the perfect message to lure them away from your competitors.
Plus, three live interactive royal workshops
Live scribe's workshop
Join two live scribe workshops: Taglines and Elevated Pitches. Receive live feedback from an expert in The Castle.
Live royal branding workshop
Get the opportunity to have your mood board and branding scrutinised by Sabrina and the creative director who brought PRINCESSA’s branding to life – entirely live.
Live royal treasury workshop
Questions about investors and whether to accept their gold? Learn how to find the right investors, pitch, and negotiate like the royal you are.
Click the button below to begin. Your throne awaits.
Frequently asked questions
Do I need a kingdom or prior royal experience to enrol in Royal Launch School?
Absolutely not. Royal Launch School is designed for royals in all stages of their reign. Whether ruling an established kingdom or just starting to dream of your royal court, the lessons in Royal Launch School are universally applicable. All you need is an idea, and Sabrina Wang will guide you through identifying your unique strengths and how to apply them to your royal venture. From there, you’ll learn how to test your idea in the market and grow it into a flourishing, sustainable kingdom.
How does the Royal Launch School function?
Royal Launch School is a virtual programme running for ten glorious weeks. The royal teachings are divided into seven decrees, each filled with pre-recorded video lessons and exercises to help you build your kingdom in real-time. We’ve also set aside three weeks of royal leisure throughout the programme to give you time to reflect, catch up, or implement what you’re learning.
Sabrina Wang hosts a weekly live video call where top royal leaders join her. All live calls are recorded and shared in our private royal court, The Castle, for playback in case you cannot attend live.
It’s important to note that Royal Launch School is primarily self-guided, apart from Sabrina’s live calls. This allows you to journey through the programme at your own pace and gives you six months of access to everything. Life in the court can get quite hectic, so if you fall behind or need to take a royal pause, we’re always here to support you!
What is your refund policy?
We stand behind every royal decree we make and offer a royal money-back guarantee. If you joined us and feel we still need to deliver on our promise, email us at [email protected] within the first week, and we’ll issue you a full refund.
Is Royal Launch School offered in languages other than English?
Royal Launch School is only available in English, but we hope to extend it to other languages in the future. Currently, all live calls and programme videos with Sabrina Wang are closed-captioned in English, and we also provide transcripts for the course videos in case you wish to translate them. We have a diverse group of royals from around the globe who have found these resources helpful in completing the programme.
How long does each decree take?
We recommend setting aside about five hours each week. To complete it in ten weeks, each week, you should spend one hour watching the pre-recorded video lessons, another hour reading and taking notes, and two hours completing exercises and filling out royal scrolls.
You’ll also have the opportunity to join Sabrina Wang and top royal leaders for a weekly live call and may want to spend some extra time networking with fellow royals inside The Castle. You can devote as little or as much time to Royal Launch School as you’d like – you have six months of access to all the content and the community!
What if I need assistance as I'm navigating through Royal Launch School?
We’ve created an exclusive online community for royals called The Castle. This is your go-to place for support throughout your royal journey. Inside, you can ask questions, find resources, connect with fellow royals, and receive feedback from our royal court and even Sabrina Wang!
How much is Royal Launch School?
Enrolling in Royal Launch School costs USD 2,999, which grants you six months of access to the programme content and a subscription to our exclusive community, The Castle, our private online community of royals (you can continue the subscription after that – here)!
We also have a monthly payment plan of twelve payments of USD 369. You can enrol using a credit card, PayPal, etc., whichever suits your royal preference.
My kingdom sells products! Or services! Or is it a brick-and-mortar business? Will Royal Launch School work for me?
Yes! The wisdom imparted by Royal Launch School applies to all kinds of kingdoms and industries. We’ve seen royals from a vast array of business types succeed in the programme.
Are there scholarships or discounts available?
We do not offer discounts. However, the PRINCESSA Scholarship Programme aims to bring business education to royals from traditionally underserved and underrepresented groups, including the BIPOC communities, LGBTQIA+ communities, and people with disabilities.
Can I enrol in Royal Launch School at any time?
Yes, the Royal Launch School is available at any time. However, it will only officially launch in July 2023.
Enrolling today gives you six months of access to the programme content and a subscription to our exclusive community, The Castle. This means you can work through it all at your own pace and retake the programme as often as you’d like! Rest assured. Our royal court is available year-round to support you.
Can I meet Sabrina 'Princessa' Wang?
While there is yet to be an opportunity for one-on-one royal audiences with Sabrina, she will host weekly live group calls open to all royals. You’ll also be able to receive extra guidance and support from our royal court in The Castle!
You can request a one-on-one virtual coffee by booking a session here.
What is The Castle?
The Castle is our exclusive online community network created just for royals. Inside, you can connect with fellow royals from around the globe, including Royal Launch School alumnae.
Our community inside The Castle provides a safe space and sounding board to ask questions and get real-time feedback as you grow your kingdom. This is also where Sabrina will be hosting her weekly live calls with top experts so you can learn from the best royal leaders in the realm!
The best part? You can access The Castle anytime online.
When does Sabrina 'Princessa' Wang go live during Royal Launch School?
Sabrina will host weekly live group calls for each decree of Royal Launch School, which will be open to all royals. The schedule for the live calls can be found under ‘Events’.
How will I know that Royal Launch School is right for me?
Royal Launch School is ideal for aspiring royals with ideas and established royals who want to build, scale, and refine their kingdoms using the best practices. As long as you want to learn the ins and outs of building a prosperous, lasting empire – Royal Launch School is the perfect programme for you! Just be sure you’re ready to commit to a fun (but sometimes challenging) programme and meet other like-minded royals. We can’t wait to see you in the royal court!
Click the button below to begin. Your throne awaits.
Let’s get to know one another...
Hey! It’s me, Sabrina. Straight outta Singapore 🇸🇬!
Now, before we dive deep, let me drop some quick facts. I’ve been making waves in the media, marketing, and tech world for over a decade. And guess what? The media loves a good success story. You might’ve seen me in The Straits Times, The Business Times, Vulcan Post, e27, Inc., The Peak, iWeekly, 8 Days, and a bunch of other cool places.
But beyond the headlines, I’m a dreamer, an otaku, and a proud mom to my fur-baby, 🐈⬛ Toothless. I wear many hats – content creator, writer, artist, marketer, technologist… you name it!
If you’re here, I’m guessing you read my article online, found me during a 2am Google deep dive, or shared a handshake and a chat. No matter the route, I’m thrilled you’re here. Think of this space as your go-to toolkit, brimming with gems to supercharge your journey.
Now, let me guess: You’re a founder, a side hustler, a go-getter professional, an aspiring entrepreneur, or all of the above. Sound about right?
Here’s the deal: I’m all about lifting folks like you. If you’re gearing up to launch that dream business or elevate your career game, you’ve hit the jackpot!
I’m on my journey to personal development. And guess what? We’re in this together. Let’s roll up our sleeves and make some magic.
Named “30 Entrepreneurs of the Year” by The Silicon Review, USA. Back home, I’ve bagged the Spirit of Enterprise and the Singapore SME 500 Award.
I founded Royal Privileged, bootstrapping it to an annual 7-digits revenue. Exited my media-tech startup within two years. After that, I founded People’s Inc., scaling the marketing automation software-as-a-service (SaaS) platform to over 7-digits in annual revenue within two years amid COVID.
But here’s the heart of it all: I’m on a mission. With over a decade of hard-earned experience under my belt, I’m committed to championing the next generation of entrepreneurs.
You know what? I’ve always felt too big, too bold for a tiny cubicle. At just 15, while most were figuring out high school drama, I was diving headfirst into the business world, exploring everything from FMCG to gaming and technology.
While juggling my academic life, I took on a role in marketing communications for SAP while side hustling as a content creator.
But hey, why stop there? I soon ventured into journalism, hungry to uncover the vast landscape of media and marketing.
And then came the game-changer. I took a deep breath, bid my 9-to-5 goodbye, and embraced entrepreneurship full-time.
We all have that itch, don’t we? That yearning for financial freedom, to truly decide our own paths. We’re all unique, with dreams as diverse as we are.
By being here on this platform, I’m pulling back the curtain. I’ll share my journey’s highs and lows, triumphs and trials. From building my brand and growing my digital presence to designing a life I’m proud of.
And here’s the golden nugget: Everything I bring to the table is crafted to help YOU thrive. Dive into my resources, learn from my experiences, and let’s automate those profits.
Ready to create a life and business you’re passionate about?
I've trodden the path you're on, truly.
Oh boy, do I have a story to tell! I’ve seen it all – the ups, the downs, and everything in between – in the colourful world of business. Building a top-notch team was the ultimate struggle, and letting go of half my staff felt like pulling teeth. Been there, done that, and still got the t-shirt.
If you’re stuck, fear not! I have a juicy secret to divulge that’ll keep you from experiencing the same fate. This little secret will help your business grow smoothly and give you actual free time – yes, free time! – to do whatever your heart desires. You wanna know the secret ingredient to my success? Let’s connect.
Founder of:
- 15+ years in business, media, marketing and technology.
- Scaled a company from zero to 7 digits annually.
- Made all the mistakes so you don't have to.
Get even more
Sit down each week with me, Sabrina ‘Princessa’ Wang, as I share the secrets to my personal, professional and social media success.
Get even more
Sit down each week with me, Sabrina ‘Princessa’ Wang, as I share the secrets to my personal, professional and social media success.
FREE
The business tools
I use every day
Enjoy some of my go-to business resources (and favourite things!) to help you in your entrepreneur and content creation journey.
Disclaimer: Some of the links below are affiliate links, which means we might earn a small commission if you love something as much as we do… we only recommend what we actually use!
